Lincoln International, a global investment banking advisory firm specializing in private capital markets, has announced the completion of its acquisition of MarshBerry, a leading investment banking and consulting firm serving the insurance brokerage and wealth & retirement sectors.
The transaction represents a major step in Lincoln’s strategy to expand its financial services capabilities, creating a combined platform that will offer broader expertise to insurance intermediaries, asset managers, and wealth management firms. By integrating MarshBerry’s deep industry knowledge and long-standing client relationships, Lincoln is strengthening its position in one of the fastest-growing and most consolidation-driven segments of the financial services industry.
The acquisition significantly enhances Lincoln’s presence across the US and Europe, adding MarshBerry’s consulting, valuation, and performance benchmarking capabilities to its established investment banking offering. The combination is expected to drive synergies in deal origination, client coverage, and market insights—particularly in mid-market transactions involving private equity investment, succession planning, and strategic M&A.
Despite ongoing macroeconomic challenges, the insurance distribution M&A market has remained resilient, and Lincoln’s expanded platform positions it to capture greater market share in this active sector.
Lincoln International CEO Rob Brown described the acquisition as “a significant step forward” in the firm’s growth journey. “The combination with MarshBerry enhances our ability to support clients through every phase of ownership and capital development,” he said.
The sellers, including MarshBerry’s management team and Atlas Merchant Capital, were advised by Keefe, Bruyette & Woods, a Stifel Company, and Solomon Partners.
The deal highlights the growing convergence between investment banking, insurance distribution, and wealth management consulting, as firms pursue integrated advisory solutions to meet evolving market and regulatory demands. For Lincoln, the addition of MarshBerry represents a strategic move toward becoming a leading global advisor in insurance and wealth-sector consolidation—a market expected to continue expanding as firms focus on scale, efficiency, and capital optimization.
